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Go Sober

752 17th Avenue, Suite 100, Longmont, Colorado, 80501
Unlike most alcohol abuse treatment programs, GO SOBER features a medication-assisted treatment program that works to restore the brain's ability to produce dopamine and experience reward. Utilizing an evidence-based approach to addiction treatment, GO SOBER's primary objective is to reset those reward receptors that have been damaged by alcohol abuse and then educate patients on healthier means of generating reward responses. This process requires patients to address diet and lifestyle habits, as facilitated by GO SOBER life coaching, exercise and nutrition courses.

Facility Highlights

  • Blood chemistry review
  • Readiness to change assessment
  • Holistic approach


  • Transition support

    Since GO SOBER™ is out-patient based; there is no need to miss weeks or months of work or interference with important scheduled events. The complete program requires approximately 25 hours of on-site participation and a lifetime of accumulated wellness benefits. Your appointments can be scheduled at your convenience with discretion.
  • Medication assisted treatment

    The theory behind the science is that certain neuro-receptors in the brain have become damaged from long term alcohol use. This damage causes anxiety that leads to repeat failure and more drinking. The medication is suspected to re-establish normal functioning of these damaged reward receptors, thereby stopping the anxiety causing failure. For Greg, within days of treatment, his preoccupation with drinking stopped completely and he was able to replace drinking with healthier reward producing behaviors which reinforced his sobriety.

Facility Settings

  • Residential Neighborhood

Meet the Staff

  • Greg Hoffman
    Greg HoffmanDirector
    Greg started GO SOBER in March of 2011 for people who’ve decided to quit drinking but continue struggling with cravings or daily thoughts about that next drink. He continues refining the treatment model based on client experiences and emerging medical, pharmacological and behavioral science. Before GO SOBER, he held senior management positions at various technology manufacturing firms. His contribution and passion have always been establishing effective business models to deliver needed goods and services with alcohol treatment being his most recent. He holds a B.S. degree from the University of Washington, a M.B.A from the University of San Diego and three U.S. patents. GO SOBER resulted from his frustration with existing treatment programs’ failure to address the true, neuro-physiological cause for repeat, unwanted drinking even in motivated individuals with the sincere desire to quit.
  • Dr. Steve Zakany
    Dr. Steve ZakanyMedical Director
    Dr. Zakany is board certified in both Family Medicine and Anti-Aging and Regenerative Medicine. He is a member of the Lumenis Accredited Doctor's Network, the American Academy of Family Practice, the Colorado Academy of Family Practice and the Colorado Medical Society. Dr. Zakany serves as an official trainer for Bridge Therapy treatments for physicians in the Rocky Mountain region. He has practiced medicine in Neptune Beach Florida and Heidelberg, Germany prior to coming to Colorado in 1999. Dr. Zakany received his M.D. from the University of South Florida and B. S. degree in Chemistry is from Florida Atlantic University.

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